:root {
  --brand: #E60026;
  --brand-dark: #B8001F;
  --brand-soft: #FFE8EC;
  --ink: #0A0E1A;
  --ink-2: #111827;
  --gray-700: #374151;
  --gray-500: #6B7280;
  --gray-400: #9CA3AF;
  --gray-300: #D1D5DB;
  --gray-200: #E5E7EB;
  --gray-100: #F3F4F6;
  --gray-50: #F9FAFB;
  --bg: #FFFFFF;
  --bg-soft: #FAFAFA;
  --success: #10B981;
  --shadow-sm: 0 1px 2px rgba(15,23,42,.04), 0 1px 3px rgba(15,23,42,.06);
  --shadow-md: 0 4px 12px rgba(15,23,42,.06), 0 2px 4px rgba(15,23,42,.04);
  --shadow-lg: 0 12px 32px rgba(15,23,42,.08), 0 4px 12px rgba(15,23,42,.04);
  --shadow-xl: 0 24px 48px rgba(15,23,42,.10);
  --radius-sm: 6px;
  --radius-md: 10px;
  --radius-lg: 16px;
  --max-w: 1200px;
  --max-w-narrow: 960px;
  --transition: 200ms cubic-bezier(.4,0,.2,1);
}
* { box-sizing: border-box; margin: 0; padding: 0; }
*:focus-visible { outline: 2px solid var(--brand); outline-offset: 2px; border-radius: 2px; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  font-family: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, sans-serif;
  font-feature-settings: 'cv02','cv03','cv11';
  color: var(--ink); line-height: 1.6; background: var(--bg);
  -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
}
img { max-width: 100%; display: block; }
a { color: var(--brand); text-decoration: none; transition: color var(--transition); }
a:hover { color: var(--brand-dark); }

/* Banner promo */
.banner-promo { background: var(--ink); color: #fff; text-align: center; padding: 10px 16px; font-size: 13.5px; font-weight: 500; }
.banner-promo a { color: #fff; text-decoration: none; }
.banner-promo a:hover { text-decoration: underline; }

/* Header */
header.site {
  background: rgba(255,255,255,.85);
  backdrop-filter: saturate(180%) blur(14px);
  -webkit-backdrop-filter: saturate(180%) blur(14px);
  border-bottom: 1px solid var(--gray-200);
  position: sticky; top: 0; z-index: 100;
}
header.site .wrap { max-width: var(--max-w); margin: 0 auto; display: flex; justify-content: space-between; align-items: center; padding: 14px 24px; gap: 24px; }
header.site .logo { font-weight: 800; font-size: 22px; color: var(--ink); letter-spacing: -0.02em; display: flex; align-items: center; gap: 8px; }
header.site .logo .dot { width: 10px; height: 10px; border-radius: 50%; background: var(--brand); }
header.site nav { display: flex; align-items: center; gap: 4px; }
header.site nav a { color: var(--gray-700); font-weight: 500; font-size: 14.5px; padding: 8px 14px; border-radius: var(--radius-sm); }
header.site nav a:hover { color: var(--ink); background: var(--gray-100); }
header.site .cta { background: var(--ink); color: #fff !important; padding: 10px 18px; border-radius: var(--radius-sm); font-weight: 600; font-size: 14px; box-shadow: var(--shadow-sm); }
header.site .cta:hover { background: var(--brand); }

/* Hero */
.hero { position: relative; isolation: isolate; padding: 110px 24px 90px; color: #fff; overflow: hidden; background: #0A0E1A; }
.hero::before {
  content: ""; position: absolute; inset: 0; z-index: -2;
  background-image: url('https://images.unsplash.com/photo-1451187580459-43490279c0fa?w=2400&q=80&auto=format&fit=crop');
  background-size: cover; background-position: center;
  filter: brightness(.42) saturate(1.1);
}
.hero::after {
  content: ""; position: absolute; inset: 0; z-index: -1;
  background:
    radial-gradient(60% 80% at 80% 20%, rgba(230,0,38,.30), transparent 60%),
    linear-gradient(180deg, rgba(10,14,26,.55) 0%, rgba(10,14,26,.85) 100%);
}
.hero .wrap { max-width: var(--max-w); margin: 0 auto; }
.hero .eyebrow {
  display: inline-flex; align-items: center; gap: 8px;
  background: rgba(255,255,255,.10);
  border: 1px solid rgba(255,255,255,.18);
  backdrop-filter: blur(8px);
  padding: 6px 14px; border-radius: 100px;
  font-size: 13px; font-weight: 500; color: #fff; margin-bottom: 22px;
}
.hero .eyebrow .pulse { width: 8px; height: 8px; background: var(--success); border-radius: 50%; box-shadow: 0 0 0 4px rgba(16,185,129,.25); }
.hero h1 { font-size: clamp(34px, 5.5vw, 60px); line-height: 1.05; letter-spacing: -0.035em; font-weight: 800; max-width: 880px; margin-bottom: 22px; }
.hero h1 .accent { background: linear-gradient(135deg, #FF3650 0%, #E60026 100%); -webkit-background-clip: text; background-clip: text; -webkit-text-fill-color: transparent; }
.hero .lead { font-size: clamp(16px, 1.6vw, 19px); color: rgba(255,255,255,.78); max-width: 640px; margin-bottom: 36px; }
.hero .ctas { display: flex; gap: 12px; flex-wrap: wrap; }

/* Buttons */
.btn { display: inline-flex; align-items: center; justify-content: center; gap: 8px; padding: 14px 26px; border-radius: var(--radius-sm); font-weight: 600; font-size: 15px; transition: all var(--transition); border: 1px solid transparent; cursor: pointer; }
.btn-primary { background: var(--brand); color: #fff !important; box-shadow: 0 8px 24px -8px rgba(230,0,38,.65); }
.btn-primary:hover { background: var(--brand-dark); transform: translateY(-1px); box-shadow: 0 12px 28px -10px rgba(230,0,38,.75); }
.btn-ghost { background: rgba(255,255,255,.10); color: #fff !important; border-color: rgba(255,255,255,.20); backdrop-filter: blur(8px); }
.btn-ghost:hover { background: rgba(255,255,255,.18); }
.btn-dark { background: var(--ink); color: #fff !important; }
.btn-dark:hover { background: var(--brand); }

/* Hero stats */
.hero-stats { display: grid; grid-template-columns: repeat(auto-fit, minmax(160px, 1fr)); gap: 32px; margin-top: 56px; padding-top: 36px; border-top: 1px solid rgba(255,255,255,.12); max-width: 720px; }
.hero-stats .stat .num { display: block; font-size: 32px; font-weight: 800; color: #fff; letter-spacing: -0.02em; line-height: 1; margin-bottom: 6px; }
.hero-stats .stat .lbl { font-size: 13px; color: rgba(255,255,255,.65); font-weight: 500; }

/* Sections */
section { padding: 96px 24px; }
.wrap { max-width: var(--max-w); margin: 0 auto; }
.wrap-narrow { max-width: var(--max-w-narrow); margin: 0 auto; }
.section-head { max-width: 720px; margin-bottom: 56px; }
.section-head.center { margin: 0 auto 56px; text-align: center; }
.section-eyebrow { display: inline-block; font-size: 13px; font-weight: 600; color: var(--brand); text-transform: uppercase; letter-spacing: 0.08em; margin-bottom: 14px; }
.section-head h2 { font-size: clamp(28px, 3.5vw, 44px); line-height: 1.1; letter-spacing: -0.025em; font-weight: 800; color: var(--ink); }
.section-head p { font-size: 18px; color: var(--gray-700); margin-top: 18px; line-height: 1.55; }
section.alt { background: var(--bg-soft); border-top: 1px solid var(--gray-100); border-bottom: 1px solid var(--gray-100); }
section.dark { background: var(--ink); color: #fff; }
section.dark .section-head h2 { color: #fff; }
section.dark .section-head p { color: rgba(255,255,255,.7); }
section.dark .section-eyebrow { color: #FF3650; }

/* Logos */
.logos-row { display: grid; grid-template-columns: repeat(auto-fit, minmax(120px, 1fr)); gap: 32px; align-items: center; opacity: .55; }
.logos-row .logo-mark { display: flex; align-items: center; justify-content: center; height: 36px; color: var(--gray-500); font-weight: 700; font-size: 17px; letter-spacing: -0.02em; }

/* Valores */
.values-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); gap: 24px; }
.value { padding: 28px; background: #fff; border: 1px solid var(--gray-200); border-radius: var(--radius-lg); transition: all var(--transition); }
.value:hover { border-color: var(--gray-300); box-shadow: var(--shadow-md); transform: translateY(-2px); }
.value .icon { width: 44px; height: 44px; display: flex; align-items: center; justify-content: center; background: var(--brand-soft); color: var(--brand); border-radius: 10px; margin-bottom: 18px; font-size: 22px; }
.value h3 { font-size: 18px; font-weight: 700; letter-spacing: -0.01em; margin-bottom: 8px; color: var(--ink); }
.value p { font-size: 15px; color: var(--gray-700); line-height: 1.55; }

/* Plan cards */
.planes-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(260px, 1fr)); gap: 20px; align-items: stretch; }
.plan-card { position: relative; background: #fff; border: 1px solid var(--gray-200); border-radius: var(--radius-lg); padding: 32px 28px; transition: all var(--transition); display: flex; flex-direction: column; }
.plan-card:hover { border-color: var(--gray-300); box-shadow: var(--shadow-lg); transform: translateY(-3px); }
.plan-card.destacado, .plan-card.destacado-custom { border-color: var(--ink); background: var(--ink); color: #fff; box-shadow: var(--shadow-xl); }
.plan-card.destacado h3, .plan-card.destacado-custom h3 { color: #fff; }
.plan-card.destacado .precio, .plan-card.destacado-custom .precio { color: #fff; }
.plan-card.destacado .precio small, .plan-card.destacado-custom .precio small { color: rgba(255,255,255,.6); }
.plan-card.destacado ul li, .plan-card.destacado-custom ul li { color: rgba(255,255,255,.85); border-color: rgba(255,255,255,.10); }
.plan-card.destacado ul li::before, .plan-card.destacado-custom ul li::before { background: rgba(230,0,38,.20); color: #FF3650; }
.plan-card.destacado .btn-plan, .plan-card.destacado-custom .btn-plan { background: var(--brand); }
.plan-card.destacado .btn-plan:hover, .plan-card.destacado-custom .btn-plan:hover { background: var(--brand-dark); }

.plan-badge { position: absolute; top: -12px; left: 50%; transform: translateX(-50%); background: var(--brand); color: #fff; font-size: 11px; font-weight: 700; padding: 6px 14px; border-radius: 100px; letter-spacing: 0.04em; box-shadow: 0 4px 12px -2px rgba(230,0,38,.5); white-space: nowrap; }
.plan-card h3 { font-size: 17px; font-weight: 700; letter-spacing: -0.01em; color: var(--ink); margin-bottom: 16px; }
.plan-card .precio { font-size: 44px; font-weight: 800; color: var(--ink); letter-spacing: -0.03em; line-height: 1; margin: 4px 0 18px; display: flex; align-items: baseline; gap: 6px; flex-wrap: wrap; }
.plan-card .precio small { font-size: 14px; font-weight: 500; color: var(--gray-500); }
.plan-card .precio-anterior { font-size: 18px; color: var(--gray-400); font-weight: 500; text-decoration: line-through; text-decoration-color: var(--brand); margin-right: 4px; }
.plan-card ul { list-style: none; margin: 0 0 24px; padding: 0; flex: 1; }
.plan-card ul li { position: relative; padding: 10px 0 10px 28px; font-size: 14.5px; color: var(--gray-700); border-top: 1px solid var(--gray-100); }
.plan-card ul li:first-child { border-top: 0; }
.plan-card ul li::before { content: "✓"; position: absolute; left: 0; top: 11px; width: 18px; height: 18px; background: var(--brand-soft); color: var(--brand); border-radius: 50%; display: inline-flex; align-items: center; justify-content: center; font-size: 11px; font-weight: 800; }
.btn-plan { display: block; text-align: center; background: var(--ink); color: #fff !important; padding: 13px 18px; border-radius: var(--radius-sm); font-weight: 600; font-size: 14.5px; transition: all var(--transition); }
.btn-plan:hover { background: var(--brand); transform: translateY(-1px); }

/* Ciudades cards */
.ciudades-grid { display: grid; grid-template-columns: repeat(auto-fit, minmax(220px, 1fr)); gap: 14px; }
.ciudad-card-link { display: block; }
.ciudad-card { background: #fff; padding: 22px; border: 1px solid var(--gray-200); border-radius: var(--radius-md); transition: all var(--transition); position: relative; overflow: hidden; }
.ciudad-card::before { content: ""; position: absolute; left: 0; top: 0; bottom: 0; width: 3px; background: var(--brand); transform: scaleY(0); transform-origin: bottom; transition: transform var(--transition); }
.ciudad-card:hover { border-color: var(--gray-300); box-shadow: var(--shadow-md); transform: translateY(-2px); }
.ciudad-card:hover::before { transform: scaleY(1); transform-origin: top; }
.ciudad-card h3 { font-size: 16px; font-weight: 700; letter-spacing: -0.01em; color: var(--ink); margin-bottom: 4px; }
.ciudad-card .meta { font-size: 13px; color: var(--gray-500); }

/* Comparativo */
.compare-wrap { background: #fff; border: 1px solid var(--gray-200); border-radius: var(--radius-lg); overflow: hidden; box-shadow: var(--shadow-md); }
.compare { width: 100%; border-collapse: collapse; font-size: 15px; }
.compare th, .compare td { padding: 18px 20px; text-align: left; border-bottom: 1px solid var(--gray-100); }
.compare th { background: var(--gray-50); font-weight: 600; color: var(--gray-700); font-size: 12.5px; text-transform: uppercase; letter-spacing: .04em; }
.compare th:nth-child(2) { color: var(--brand); }
.compare td:nth-child(1) { font-weight: 500; color: var(--ink); }
.compare td:nth-child(2) { font-weight: 600; color: var(--ink); }
.compare td:nth-child(3) { color: var(--gray-500); }
.compare tr:last-child td { border-bottom: 0; }
.compare .yes { color: var(--success); font-weight: 700; }
.compare .no { color: var(--gray-400); }

/* Testimonios */
.testimonials { display: grid; grid-template-columns: repeat(auto-fit, minmax(280px, 1fr)); gap: 24px; }
.testimonial { padding: 32px; background: #fff; border: 1px solid var(--gray-200); border-radius: var(--radius-lg); }
.testimonial .stars { color: #F59E0B; font-size: 14px; letter-spacing: 2px; margin-bottom: 14px; }
.testimonial blockquote { font-size: 16px; line-height: 1.6; color: var(--ink-2); margin-bottom: 22px; font-weight: 500; }
.testimonial .author { display: flex; align-items: center; gap: 12px; }
.testimonial .avatar { width: 42px; height: 42px; border-radius: 50%; background: linear-gradient(135deg, var(--brand) 0%, var(--brand-dark) 100%); color: #fff; display: flex; align-items: center; justify-content: center; font-weight: 700; font-size: 16px; }
.testimonial .author-info strong { display: block; font-size: 14.5px; color: var(--ink); font-weight: 600; }
.testimonial .author-info span { font-size: 13px; color: var(--gray-500); }

/* FAQ */
.faq { max-width: 820px; margin: 0 auto; }
.faq details { background: #fff; border: 1px solid var(--gray-200); border-radius: var(--radius-md); padding: 0; margin-bottom: 12px; transition: all var(--transition); }
.faq details[open] { border-color: var(--gray-300); box-shadow: var(--shadow-sm); }
.faq summary { list-style: none; cursor: pointer; padding: 20px 24px; font-weight: 600; font-size: 16px; color: var(--ink); display: flex; justify-content: space-between; align-items: center; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; font-size: 22px; color: var(--gray-400); font-weight: 400; transition: transform var(--transition); }
.faq details[open] summary::after { content: "−"; color: var(--brand); }
.faq details[open] summary { color: var(--brand); }
.faq details p { padding: 0 24px 22px; color: var(--gray-700); font-size: 15px; line-height: 1.6; }

/* CTA banda */
.cta-band { position: relative; isolation: isolate; padding: 80px 24px; color: #fff; overflow: hidden; background: var(--ink); }
.cta-band::before { content: ""; position: absolute; inset: 0; z-index: -1; opacity: .4; background: radial-gradient(50% 60% at 100% 50%, rgba(230,0,38,.45), transparent 60%), radial-gradient(40% 70% at 0% 100%, rgba(230,0,38,.30), transparent 60%); }
.cta-band .wrap { display: flex; align-items: center; justify-content: space-between; gap: 40px; flex-wrap: wrap; }
.cta-band h2 { font-size: clamp(26px, 3vw, 38px); line-height: 1.1; letter-spacing: -0.025em; font-weight: 800; max-width: 600px; }
.cta-band p { color: rgba(255,255,255,.75); margin-top: 10px; font-size: 16px; }
.cta-band .btns { display: flex; gap: 12px; flex-wrap: wrap; }

/* Sectores chips */
.chips { display: flex; flex-wrap: wrap; gap: 8px; }
.chip { background: #fff; border: 1px solid var(--gray-200); padding: 6px 14px; border-radius: 100px; font-size: 13px; color: var(--gray-700); font-weight: 500; }

/* Footer */
footer.site { background: var(--ink); color: rgba(255,255,255,.7); padding: 72px 24px 28px; }
footer.site .wrap { max-width: var(--max-w); margin: 0 auto; }
footer.site .cols { display: grid; grid-template-columns: 2fr 1fr 1fr 1fr; gap: 48px; padding-bottom: 48px; border-bottom: 1px solid rgba(255,255,255,.10); }
footer.site .brand-col h4 { color: #fff; font-size: 22px; font-weight: 800; letter-spacing: -0.02em; margin-bottom: 12px; display: flex; align-items: center; gap: 8px; }
footer.site .brand-col h4::before { content: ""; width: 10px; height: 10px; background: var(--brand); border-radius: 50%; }
footer.site .brand-col p { font-size: 14.5px; color: rgba(255,255,255,.6); margin-bottom: 16px; line-height: 1.6; max-width: 360px; }
footer.site .brand-col .meta { font-size: 13px; color: rgba(255,255,255,.45); margin-bottom: 4px; }
footer.site h5 { color: #fff; font-size: 13px; font-weight: 600; text-transform: uppercase; letter-spacing: 0.06em; margin-bottom: 16px; }
footer.site a { color: rgba(255,255,255,.65); display: block; padding: 4px 0; font-size: 14.5px; transition: color var(--transition); }
footer.site a:hover { color: #fff; }
footer.site .legal { margin-top: 28px; font-size: 13px; color: rgba(255,255,255,.4); text-align: center; }

/* WhatsApp float */
.wa-float { position: fixed; bottom: 24px; right: 24px; width: 60px; height: 60px; border-radius: 50%; background: #25D366; color: #fff; display: flex; align-items: center; justify-content: center; font-size: 28px; box-shadow: 0 12px 28px rgba(37,211,102,.45), 0 4px 12px rgba(0,0,0,.15); z-index: 200; transition: all var(--transition); }
.wa-float:hover { transform: scale(1.08); color: #fff; }
.wa-float::before { content: ""; position: absolute; inset: -4px; border-radius: 50%; background: rgba(37,211,102,.35); animation: pulse 2s ease-out infinite; z-index: -1; }
@keyframes pulse { 0% { transform: scale(.8); opacity: .8; } 100% { transform: scale(1.4); opacity: 0; } }

/* Responsive */
@media (max-width: 900px) { footer.site .cols { grid-template-columns: 1fr 1fr; gap: 36px; } }
@media (max-width: 720px) {
  section { padding: 64px 20px; }
  .hero { padding: 80px 20px 60px; }
  .hero-stats { gap: 24px; margin-top: 40px; padding-top: 28px; }
  header.site nav { display: none; }
  .compare th, .compare td { padding: 12px 14px; font-size: 13.5px; }
  footer.site .cols { grid-template-columns: 1fr; gap: 32px; }
  footer.site { padding: 48px 20px 24px; }
}